This webinar is for marketing leaders interested in diving into the ways that AI will impact marketing organizations. It includes content recorded at a recent workshop which brought together CMOs to share and define a future where AI empowers, not replaces, human innovation and creativity in marketing.
You will learn:
What marketers need to know about the age of intelligence and why a new category is forming: Decision Intelligence
What experience can teach us about the road to future-readiness in our marketing teams & broader organizations
What it takes to build an AI-empowered organization, from the perspective of over 30 marketing leaders across industries
